Overcoming a Culture of Distraction

What is the average attention span of the average working adult?  I’m not sure.  I know it’s short.  You know how I know that?  I lost interest trying to find the answer because it wasn’t the first result that came up from my Google search.  Just kidding.  I actually got a text while I was looking for the answer and just never got back around to figuring it out.

Kidding again.  Sorry to cry wolf just to make a point.

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Learning to Pay Attention

I read a book earlier this year that I really loved.  It’s “The Artist’s Way” by Julia Cameron.  One of the insights that really impacted me was how she described being present, fully present, in the moments of life.  The basic principle is so simple: pay attention.  It begins by paying attention to the things around us.

So in the spirit of practice, I pulled up a chair with a view of Lake Michigan this morning.  What follows is what I see.

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Expanding My Capacity for Delight

We are all out there in the world trying to get something, get somewhere.  Once our basic needs are met, Maslow tells us, we move on to the higher levels of self-actualization.  Sheesh.  How come everything in personal development is such big words?

A lot of people I talk to say they want to be successful.  That makes sense.  Of course, the next question is obvious.  What is success?  How do you define it?  Most of my experiences with this question involve small groups of strangers at a conference, writing answers on a flip-chart.  No real growth in life can occur without a flip-chart and marker. Or for me, the more powerful option, a whiteboard.

So what is success?  Come on Zach, out with the secret…

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My Addiction to Input

In 2018 I started fasting.  I’ve been reading about the benefits for the body over the past couple years.  Not to mention the spiritual focus on fasting in the Bible.  Every quarter now I plan a three-day fast from all food.  The first one was pretty rough, I’ll be honest. But the second one was much easier. For the third, I had a great idea.

How about I fast from EVERY input?

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Powerful Morning Routines

My last post was about habits in my life that made a far bigger difference than I could have imagined.  It inspired me to write about the NUMBER ONE habit in my life.  Without question, from a return on time investment, my morning routine wins the habit prize for making every day great.

Let me break it down for you.

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It’s better to give than to receive

There are a few small habits that have returned more value in my life than I ever imagined possible.  Small habits of gratitude have taken center stage in that arena. Recently, it has been resurrecting the “Thank You” note.

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Not sure about Checklists?  Look at who is using them.

You know how when you buy a new car, suddenly you start seeing that car everywhere?  When you drove that pretty new ride off the lot you felt pretty special… then you saw three of the exact same model in the drive through at your local coffee spot.  The past week I had that exact experience, but replace new car with new checklist.  If you are looking for simple systems to grow your business, you’re going to love the power-packed places that checklists showed up.

There are many examples, but I want to jump straight to the checklist that knocked my socks off this week.

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Step-by-Step Transformation through Better Checklists

It only takes one bad experience to lose a customer for life.  As you grow your business and serve more customers, the chances to make those mistakes increase.  Being able to deliver extraordinary value is hard enough.  But to grow, you must deliver that value without mistakes every single time.

One common mistake made in every area of life is the error of omission.  In plain English: we forget something.  Have you ever had cookies without sugar?  Exactly.  The challenge is that not all errors of omission are immediately evident.  You could forget to follow a key step in your process today, and not have a problem until a week, month, or year from now.  Try to diagnose the problem, and you don’t know where to look.

When it comes to “bang for your buck” in the world of business systems, a checklist is like the torpedo that blew up the Deathstar.

– Zach White

I want to show you how easy it is to improve your life and business using checklists.  This is a step by step guide to decide what type of list you need (yes, there is more than one), how to make your checklists effective, and remove any excuse you have for not taking action now.  But first we need to CRUSH a couple of myths.

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